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Endorsed Services

Payment Processing

One of the largest payment processors in the U.S., Heartland serves businesses and educational institutions of all sizes. A FORTUNE 1000 company, Heartland offers payment and payroll processing, lending, point-of-sale systems, and enterprise-quality solutions in security, technology and marketing. Heartland is a leader in card data security solutions and an advocate for merchants nationwide. Visit

Contact Joe Unger,, (920) 946-0430



For nearly a century, business owners have counted on Federated Insurance to protect their property and businesses, their employees and their families. Federated offers risk management and loss prevention services to help you avoid accidents.

Federated helps you recover when catastrophe strikes. Use Federated to help you plan for the future of your business. Visit them at or call 1-800-422-7565 for more information.


401(k) Plan

R.W. Baird & Co. and WPMCA now offer a complimentary no-hassle review of your existing 401(k) plan to see if the WPMCA Multiple Employer 401(k) plan is right for you and your employees.

Advantages to switching to the WPMCA 401(k) plan include reduced plan expenses, complete fee transparency, one-on-one investment education, personally tailored investments, reduced administrative time and expenses, and many more!

This affordable opportunity is available to members both with and without existing plans. For inquiries please speak to Bryan Fiene at (608) 830-3550.


Operator Training

If you are looking for Class A/B Operator Certification Training or Class C Operator Certification Training, as required by the Energy Policy Act of 2005, you have come to the right place. Petro Classroom offers affordable and convenient compliance training that not only meets, but exceeds the training requirements and guidelines established by the EPA. We currently offer Classroom and Online Training for Class A and B Operators and Online Training for Class C Operators. Stay in compliance and avoid penalties by getting your Class A, B, and C Operators trained and certified today at Petro Classroom.

Visit for more information.


Discounted Oil Express Subscription

Oil Express, the nation’s only independent petroleum marketing newsletter, has guided marketers through good times and bad for over 30 years. WPMCA members receive up to $180 discount off the annual subscription. Visit for more information or call toll-free 877-210-4287 and mention you are a WPMCA Member to receive your exclusive discount.


In-Store License Plate Renewal

Wisconsin License Centers, in conjunction with the Wisconsin Department of Transportation, has created an online program that allows convenience stores to offer vehicle license plate renewals. The program is incredibly easy to use, and works well in a fast-paced retail environment. You make a fee for each transaction, but the real benefit is in the traffic the program generates. Remember, every customer who comes to your store to use the service has a car! Please contact Harlen Hegdal at 715-205-7829 or

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