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Our Mission

WPMCA is dedicated to the success of petroleum marketers, convenience stores and their associated industries in Wisconsin. We advance this success by:

  • Advocating our members' positions
  • Communicating critical information
  • Reinforcing the importance of independent businesses
  • Educating policy makers and the public
WPMCA is the "go to" organization for all petroleum
marketers and convenience store owners in Wisconsin.

Read the latest issue of The Informer,
WPMCA's monthly newsletter!


3-Step Guide to Wisconsin's Unfair Sales Act

The 7th Circuit Court of Appeals ruled that Wisconsin's Unfair Sales Act is indeed constitutional. We fought hard for this victory and it was wonderful to finally get the news. So now it's time for a refresher on how the law works.

Simple 3-step guide to the law

Daily RACK prices from Axxis Petroleum

Read about the court's ruling

Industry News and Highlights

Become a member and receive weekly in-depth industry news updates!

Revenue to Begin Enforcement of RYO Cigarette Machines

The Wisconsin Department of Revenue (DOR) will immediately begin to notify roll your own (RYO) cigarette retailers that they must follow state and federal laws and regulations if operating a RYO machine. According to federal and state law, if a retailer or the retailer’s customer operates a RYO machine on the retailer’s premises to make cigarettes with loose tobacco, the retailer is a cigarette manufacturer. Under state law, such a retailer is also a distributor.

Read WPMCA's press release (PDF)

WPMCA Urges Feds to Re-open Pipeline

Recent pipeline breaks and product shortages have caused significant increases in the price of gas in Wisconsin. On July 17, the West Shore pipeline which transports finished product from Chicago to the Milwaukee and Green Bay terminals suffered a leak and was shut down for several days. On July 27, the Enbridge pipeline which brings light crude oil from Canada to Chicago area refineries suffered a leak in Adams County Wisconsin. These pipeline closures, combined with refinery problems in the Chicago area have dramatically increased prices at the pump.

Read more (PDF)

Transportation Bill May End RYO Stores

An amendment attached to the federal highway measure changes how roll-your-own (RYO) tobacco shops operate, which would effectively make those stores tobacco manufacturers and thus liable for federal excise taxes, The Wall Street Journal reports.

Read more at NACS Online

Gas Prices are About More Than Just Oil

This article from CBS News provides a good overview about what goes into the price of gas and the process of getting gasoline to a retail station.

Gas Station Owners: Don't Call Us Gougers!

Read an article from CNN Money.com which talks about rising gas prices as a result of speculation and the "fear premium" associated with the Middle East situation.

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